Section

Brand Spotlight

Feed the Wolf: How Greyson Clothiers Rewrote the Language of Golf Style
Jul 25, 2026

Feed the Wolf: How Greyson Clothiers Rewrote the Language of Golf Style

There is a particular kind of ambition that refuses to be categorized. It doesn't want to be a golf brand, exactly, or a fashion brand. It wants to be the thing that makes that distinction feel irrelevant. That is what Charlie Schaefer set out to build in 2015…